Why Do You Need a Personalized Customer Experience in E-commerce?Personalized customer experience is the future of e-commerce and the customers are already rooting for it. Imagine where each advertisement, each mobile offer, each email sent, and personalization of the website is only for you and you only. Imagine an e-commerce store completely revamped for you.
By revamping, we mean the way an e-commerce site looks and behaves only to make you feel more comfortable. Big brands have already adapted to the changing trend and reaping big profits out of it.